Inbound marketing aims to provide relevant and timely content - and what better way to do that than by creating a strong social media presence? Deliver valuable content that’s easily accessible and sit back as your business builds more and more authority.
Doing social media the right way isn’t always easy. Our specialists research and strategise how to best deliver content to increase engagement and organic CTR. By researching buyer personas, determining how to best connect with them, organising social media schedules and then implementing these decisions, we can increase your online impact. Developing your presence is integral to an overall business strategy, as it’s a process connected to all departments and processes - SEO, content creation, video marketing and so on.
At Digital 22, we use effective social media strategies to increase the sphere of influence of your organisation. Becoming a thought leader is easy when you’re advancing the conversation within your industry, providing fresh ideas, key information and intuitive messages.
No longer do brands merely talk at their audiences - they talk to them and with them. This is what we aim to do. We actively listen to the conversation about your brand, what’s being discussed in your industry and then use this data to develop a strong strategy that benefits all involved.
Using specialised tools, our social media marketers get your message to the right people at the right time. Blog sharing, tweeting and curated content will help you to amplify your business on the global digital stage.
Through profile optimisation, market research and social media analysis, our social media marketers will tweak any strategy to ensure it remains successful. Building upon previous ideas, attracting followers and staying ahead of the trend is all in a day’s work.
When it comes to social media marketing, creating an online presence that increases interaction is crucial. If you have engaging content, but no effective social media strategy to promote it, it will start to gather dust on the digital shelf.
An effective social media team helps to foster relationships between your company and your audience. By tracking key metrics, we’ll determine the best course of action when it comes to content sharing. You’ll have more and more people engaging with your content in the manner you want, generating new leads and boosting those all-important conversions.
Social media gives your brand a voice. As a business, it enables you to talk to your audience, employees and potential customers in real-time. Through social media, we share viewpoints in an authentic and conversational way. We share brand messages. We share value.
“From the very first interaction with Digital 22, I was highly impressed by their professionalism, knowledge and willingness to help. Digital 22 has a family feel to the business and everyone truly cares about their brand and the customers they work with.”Claire Alcroft, Blue Logic Computers
“Digital 22 are a pleasure to work with. They always make themselves available to offer their expert advice and go that extra mile to make it happen, which is really appreciated. Don’t get stressed about your inbound marketing, just call Digital 22 and work with professionals.”Anna Liversidge, B&B Press
“The team at Digital 22 have gone above and beyond with the service they have provided us, with the launch of 5 e-commerce websites, fully integrated with HubSpot. They also have a great local social club just around the corner that you can get 4 pints and a coke for £13:-)”Gordon Nardini, Chameleon Pens
“I’ve launched a lot of organizations on Vidyard and Hubspot I can confidently say that the Digital22 team have mastered both! Their depth of understanding on how to leverage video is top notch and they were all wonderful to work with.”Marija Ilic, Vidyard
“Attended an SEO training day with the guys from Digital 22 and it was great. Despite the training being in marketing and my role being in programme, it was hugely beneficial and will certainly allow me to perform better in my core tasks.”Chris Platt, Understanding ModernGov
“Great at explaining processes and answering any questions. Would highly recommend.”Lillie Fulton, Govnet Communications
“I have worked with Digital 22 to implement HubSpot and inbound marketing. Fantastic service, they get right into the core of your business to make sure that you get the very best from this great CRM system.”John Earnshaw, Service graphics - Skelmersdale
“Very good, Jack is excellent and always willing to help no matter what the problem going over and above.”Verity Clark, Dominion Print
“Digital 22 is an agency that not only advises and teaches others but implements all of it for their business meaning that you can trust that it works. A great team to work with, super down to earth and incredibly knowledgable.”Hannah Churchman, accessplanit
“The Digital22 team are true experts in digital marketing. It's rare that we've seen this much talent under one roof. Their unique ability to build strategy and structure to drive real business results is second to none. On the technical front, not only do they know how to deploy HubSpot so that you get the most out of it, but they're also experts in deploying, managing and driving even more value with integration partners.”Mike Donnelly, Seventh Sense
“Digital 22 team members are super experienced in inbound marketing in quite a few areas. Since they have so many successful campaigns under the hat, we ask them to share their expertise & tips in our research articles and experts' roundups, especially when it comes to video marketing, lead generation and email marketing. It's always a pleasure to work with them.”Spela Mlekuz, Databox
“They have been excellent, both as a Hubspot implementation partner and outsourced marketing team. They turn up on time and in a positive frame of mind, they are always full of good ideas, but are willing to listen to ours. They are expert digital operators, but willing to learn about our market and walk with us through what is an incredible period of change. Not only that, but they're all nice! I hope that Digital 22 continue to build on their ambition to be inbound leaders in the UK and make Clitheroe the centre of the known universe for digital marketing while they're at it.”Jude Browne, Newcastle University
“Exploring the use of new technology can be intimidating . Having a team who can authentically help you navigate the process and who are able to design bespoke solutions for your sales and marketing needs is absolutely imperative. I appreciate the ease of which their education sessions were facilitated as and when required , along with their constant support and guidance . We worked well together as a team to ultimately design a system which would meet all of our requirements . Thanks for your engagement and interest in our success .”Brian Madeiros, Coldwell Banker Bermuda Realty
“It's not often you work with a company that are honest, friendly and have good ideas. Digital 22 are exactly that. They have provided good ideas for campaigns, but have also supported the implementation of Hubspot, which goes beyond the traditional Marketing processes. No task is too complex and where challenges have been highlighted, Digital 22 will always come up with a solution.”Dayna Robb, Newcastle University
“We've just started working together with Digital 22 to help us with our HubSpot move, and so far I can only say positive things. Rikki and the team are delivering great training sessions and "holding our hands" during this implementation period! Very helpful, would highly recommend!”Sarah Lewington, Inside Government
“The team at Digital 22 are excellent and reassuring. They are walking us through the process to step change our digital marketing and are taking a very proactive, insight lead approach. We have found all of the team at Digital 22 to be interested in our business, engaged in the process and knowledgeable in their area of expertise. We are learning a lot through the process and can't wait to see the results!”Claire Bradley, WIFI Spark