One of the best things about HubSpot is its continued drive to improve. Every month there are always new updates and improvements. Recently, there has been new updates to HubSpot's email tool. See what's changed.
HubSpot's New Email Workflow Visual Editing Interface
It was complicated and if you had a long workflow with many different branches and actions, it was hard to understand.
For simple workflows, this visual interface was fine. As you can see there is nothing visually fancy about it, it does the job. However, the inability to zoom out and see the entire workflow made it difficult to see every option logically. At times it was necessary to draw out the workflow on paper before creating it in HubSpot.
HubSpot has finally made the changes we've been looking forward to.
It is a required regulation to provide an unsubscription option but there are some recipients who accidently unsubscribe.
The new update means the recipient will have to confirm they definitely want to unsubscribe. This helps recipients avoid accidentally unsubscribing if they have forwarded an email to another recipient (who clicks unsubscribe) and if a firewall or anti-virus package unsubscribes.
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