The Brilliant New HubSpot Social Media Tools You'll Love

Posted by Paul Mortimer on 18-Jan-2017 06:31:00

HubSpot didn't become the leading inbound marketing CRM without constantly working to improve their software. And now the social media management feature - already one of the key weapons in the HubSpot CRM arsenal - has received some brilliant new updates.

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Topics: Social Media, HubSpot

How Important Is Social Media Content To Inbound Marketing?

Posted by Paul Mortimer on 19-Dec-2016 08:00:00

As part of our run of posts focusing on the important role social media plays within inbound marketing, we dive in and discuss how important social media content is in relation to your wider inbound campaign. This is why it's one of the key inbound marketing resources.

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Topics: Social Media, Inbound Marketing

How To Make Your Business Stand Out On Facebook [FREE TIPS]

Posted by Stephanie Barnes on 14-Dec-2016 06:46:00

So many businesses are on Facebook. When there's over one billion active users, it's an obvious move to make sure you're on there so you can attract new customers and engage with your current ones. However, Facebook is a busy place and it's hard to be heard (especially by the right people). So, here's how to make your business stand out on Facebook, and what's great is most of these tips are free!

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Topics: Social Media

Inbound Marketing Social Media Planning

Posted by Paul Mortimer on 12-Dec-2016 07:30:00

We ran our own social experiments in Q3 2016 and thought we would share some of our findings and advice on inbound marketing social media planning to make sure your campaigns are a success. If you are starting your own inbound marketing campaign in the near future, read this blog post to get your social plan in order and then download our inbound starter pack.

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Topics: Social Media, Inbound Marketing

What's Wrong With Google+?

Posted by Stephanie Barnes on 08-Dec-2016 07:17:00

On paper Google+ should be as big as Facebook. But sadly, Google's social platform has not enjoyed the same success and for the past few years, some marketers are claiming that Google+ is dying. In my opinion, I think that's a little over dramatic.

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Topics: Social Media

10 Businesses Who Have Excellent Customer Service on Twitter

Posted by Stephanie Barnes on 01-Dec-2016 07:30:00

Thanks to social media, customers can reach out to businesses on Twitter and Facebook when they need help. It pays for businesses to have excellent customer service on social media because you can impress your customers and show you care. It gives you a chance to help an unhappy customer and turn a customer into a promoter of your brand. We've picked out some of the best businesses who have excellent customer service on Twitter.

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Topics: Social Media

How Over 50s Use Social Media And The Internet In 2016

Posted by Paul Mortimer on 05-Oct-2016 07:44:00

A few weeks ago, the Office of National Statistics released figures on internet user habits and demographics in the past 12 months. What we can see is that more over 50s use social media and use the internet to research information before making purchases.

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Topics: Social Media

6 Reasons You Should Advertise On Facebook

Posted by Stephanie Barnes on 20-Sep-2016 08:01:00

Facebook advertising is an excellent way of engaging with your target market. Especially when there are more than 1 billion active users on Facebook.  By appearing in their newsfeed, you can attract new traffic and new customers. You can also retarget your current customers too. Here are the reasons why you really should consider advertising on Facebook. 

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Topics: Social Media

How To Make Social Media Part Of Your Inbound Marketing Strategy

Posted by Paul Mortimer on 05-Sep-2016 07:00:00

Here's our 10 steps to make sure that your inbound marketing strategy includes a killer social media presence, in order to bring you maximum results.

 

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Topics: Social Media, Inbound Marketing

How Far Can Social Media Go? Stand Out With Your Tone Of Voice

Posted by Paul Mortimer on 30-Aug-2016 13:48:28

This post discusses the consequences of having a company social media presence which goes too social. It also offers advice on how to stand out on social media by adapting your tone of voice and behaviour to maximum benefit.

 

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Topics: Social Media