And we're off. INBOUND 18 got underway for Digital 22 with the second-ever Partner Day. Prior to the first day proper of INBOUND 18, all the HubSpot Partner Agencies were invited to a partner-only event.
Things kicked off with a (heavily NDA'd) Product Launch Keynote by the respective General Managers of the HubSpot Marketing, Sales and Service Hubs, and then we got stuck into a load of talks aimed at people just like us. Here's what we learned...
Key Takeaways from Partner Day at INBOUND 18
Caroline: HubSpot video. How we can utilise it in all aspects from selling to client, our current clients & in house.
Emily: HubSpot has over 200 partner integrations meaning there really is something for everyone. This has doubled in the last 8 months! Wow!
Paul: A great way to help clients put together a simple video content strategy and spread the cost of the project over 12 months.
Andrew: Excited to be accepted onto the HubSpot training program and learn how to package and deliver training services to our amazing clients!
Sam: Personalised content will pioneer content marketing in 2019 with 85% of people wanting MORE video from brands. Viewers want to see the data you have on them!
Paige: Conversational marketing becoming a part of our day-to-day marketing efforts. Really excited to test this out with chatbots, live chat and forms to improve the user journey!
Mark: Attended some great talks by some experienced business owners who shared their mistakes along the way. Included ideas on not just business growth but also employee wellbeing, that we can implement into Digital 22.