LOVE INBOUND 2019 - SEO Tips and Advice with Digital 22's Rikki Lear
Written by Jacob Stear
11 | 05 | 19
If you were fortunate enough to be at LOVE INBOUND 2019, then you’ll have enjoyed fantastic talks from industry leaders, the opportunity to network with other inbound marketers and delicious food courtesy of Holmes Mill.
If you weren’t quite so lucky and you didn’t attend, then worry not - we have videos of all the talks for you to enjoy.
In this one, Digital 22 Founder and Director Rikki Lear offers advice to help your website get the most from SEO.
The Key Takeaways
Rikki’s talk covered all things SEO, giving guests the opportunity to consider their own websites and how they perform.
Because the industry is always evolving and adapting, SEO is something that has to be constantly worked on. This is why there’s so much content out there that covers SEO tricks and techniques to expect in the future.
Rikki runs through a few tips to always follow if your role involves SEO. For example, if you’re going to have to present SEO results to others, make sure they’re as a result of your techniques.
Basically, make sure you’re implementing strategies that you believe in.
The Digital 22 Director and Founder then talks about the importance of on-page optimisation, something that many people talk about but often forget to actually action. Having keywords in the title tag, relevant content and ensuring the page is mobile-friendly are all basic steps that you can take to increase a page’s chance of ranking.
Rikki then showcased the site speed of the websites from our LOVE INBOUND attendees, showing that, on average, everyone is ahead of the curve. Watch the video to see who had the fastest website of all our guests and were the lucky winners of t-shirts as a prize.
Each of our attendees was then set the challenge of increasing their sites’ grade for on-page optimisation, site speed and site authority.
Rikki then took questions from the audience, answering on topics like outreach and advice on what not to do when finding backlinks to your site. To find out what these tips are, make sure to watch the video at the top of this page.
After you’ve finished, check out the rest of the talks from LOVE INBOUND to hear experts talk about HubSpot, inbound video and more.
The feedback we received from our guests was amazing and we’re using it to make the next edition of LOVE INBOUND even better. Speaking of the next edition, we have it pencilled in for the 26th of February 2020.
It’s a fantastic opportunity for anyone that’s interested in inbound marketing to hear from industry leaders and swap ideas with other marketing professionals. If you’d like to attend the next LOVE INBOUND event, then make sure to register your interest early.
You’ll need to have your invitation ready, so make sure to book your place now before places are filled.