A couple of months ago, Google announced they were going to release a new mobile friendly update in May. And in typical-Google fashion, it has been quietly announced, this morning, they have finished rolling out the update.
FYI The mobile changes mentioned here are now fully rolled out. https://t.co/fTB3ia6LJ2— John Mueller (@JohnMu) May 12, 2016
Since last year, Google has been saying they are working to make the web more mobile friendly and a better search engine for its users. It’s a growing trend that more online users are using mobile devices to access the internet and Google is working to improve online search for mobiles.
New Google mobile friendly update in May
When Google announced they were making a new mobile friendly update in May, they said it would increase “the effect of the ranking signal” to help online users find sites that are relevant and mobile friendly.
It’s still too early to say if the new update has made any dramatic changes. But if your site is mobile friendly, you might see an improvement in your rankings.
It is a growing trend that people are using their mobiles to search the web, and this is a trend that will continue to grow. This is why you must optimise your site for mobile devices, otherwise you’re not going to receive any mobile friendly SEO benefits and it’s probable your competitors will overtake your rankings if their sites are mobile optimised.
How to make your site mobile friendly
If you’re not sure whether your site is mobile friendly, then take Google’s mobile friendly test.
Optimising your site for mobile devices, begins with your web design. Outdated designs need to be optimised by your web designer and developers.
Google has not revealed any additional information about the update. At the moment, all we know is mobile friendly sites don’t have anything to worry about.
Other Google News:
- Did you know Google removed their sidebar ads?
- Google has given May deadline for online merchants to submit correct GTINs.
Optimise your SEO with our FREE cheat sheet
Our SEOs have created a cheat sheet that has all the important Google ranking factors. Don't let your competitors get ahead of you, download our free cheat sheet to keep your site optimised and up-to-date.