Embed HubSpot into your business using integrations: What's possible?

HubSpot’s App Marketplace is growing at speed. Find out more about the types of integrations possible and how they can fast track business success.

Embed HubSpot into your business using integrations: What's possible?
Written by Will Troup
Inbound marketing, HubSpot, Marketplace  |   2 minute read

The HubSpot App Marketplace recently crossed the 1,000 apps milestone. Big numbers, big opportunities. In fact, there aren't many areas of your business that HubSpot can’t integrate with.

You may be looking to up your video game or introduce more automation to your operations. Whatever it may be, the HubSpot App Marketplace can likely make it possible. In this blog, I’ll chat through some of the types of integrations you use to embed HubSpot into your business and the benefits they can offer.

 

 

Data sync apps

Data is king. It helps businesses make better decisions. But the last thing you want to do is manage your data on disparate systems.

Why’s that? First of all, it isn’t a very efficient way of working. Secondly, you won’t be using a single source of truth.

By using Data Sync, you can connect your HubSpot account to the rest of your tech and unite all of your customer data in one integrated CRM platform.

There are many apps Data Sync can integrate with HubSpot to make sure you and your team are aligned around a single source of reliable data. These include:

  • Google Contacts
  • Outlook Contacts
  • Mailchimp
  • Pipedrive
  • Airtable

Learn more about Data Sync and HubSpot here.


Media bridge apps

You’ll likely want to utilise different media channels as part of your marketing strategy, such as videos and podcasts.

Thankfully, HubSpot can integrate with a shed load of other media apps. Even better news, integrating these different apps with HubSpot also lets you monitor performance.

This is because engagement data can automatically pull through to your HubSpot CRM and reporting dashboards. Better data, better decisions.

Vidyard is our favourite media sync app. It has everything you could ever need in the world of video. Whether you’re sending a prospecting video or need a place to hold your podcast series, this app ticks all the boxes.

 

Workflow integrations

HubSpot’s workflow tool is a marketer's best friend. It can simplify processes, send you reminder alerts and even run a whole email marketing campaign.

The best part? You can automate all of these things. There are loads of different apps you can integrate into HubSpot and use in the workflow tool — over 50 to give you an idea.

Here are the most installed workflow integrations for you to try out in your next HubSpot workflow:

Check out some more workflow integrations here.

 

Marketing event apps

Virtual events are set to continue in popularity. In a recent survey, 40% of respondents said the events they plan to attend in 2022 are predicted to be virtual. 

HubSpot can integrate with several marketing event apps. This allows you to build attribution reports and gain insight into the ROI your virtual events generate.

Most of these apps can sync up with the HubSpot workflow tool, too. For example, when someone registers for a webinar, a workflow can be built to create a new contact for you in HubSpot.

Some of the most popular marketing event apps that can be easily integrated into your HubSpot portal include:

  • Zoom
  • Webinar
  • Bevy
  • Airmeet
  • Accelevents

Discover the full range of marketing event apps that can integrate with HubSpot here.

 

Need some support managing your HubSpot integrations?

HubSpot’s App Marketplace is growing at speed. The platform can now integrate into pretty much any area of your business.

We get it, though. There’s a lot to think about. Which integrations do you actually need? And how can you utilise them for maximum effect?

Here at Digital 22, we have bundles of experience when managing HubSpot integrations and offering the guidance you need to make sure you get the most out of the platform.

Now is the time to see what we can do for you and take your HubSpot game to the next level. Book some time with the team to get the ball rolling.

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