Here at Digital 22, we’re all about helping our clients grow but also about growing ourselves. That’s why we’ve had ten new faces join the Digital 22 ranks, which means nine new experts that support our clients in all their inbound needs. It also means ten new people that’ll learn of our love for...Read More
Here at Digital 22, we’re all about helping our clients grow but also about growing ourselves. That’s why we’ve had ten new faces join the Digital 22 ranks, which means nine new experts that support our clients in all their inbound needs.
The start of 2021 has been challenging for the world as a whole, but for me, there were some additional obstacles to overcome. A change of workplace by way of landing a new job, a transition from sales to business development and a move from Yorkshire to Lancashire. Those are just some of the main things that spring to mind when thinking of 2021's vast array of personal challenges.
At Digital 22, we're excited about our people. What we really love about working here is sharing our passion for marketing with lots of like-minded individuals who are a delight to work with. That's why we've started Digital Take Two - a vlog series to reveal the people behind all the marketing magic.
When you think of some of the great companies of the 21st Century, you think of those who are constantly changing the game, the companies that seem to be ever-evolving and are consistently topping their own accomplishments year in, year out. The likes of Netflix, HubSpot, Starbucks and Amazon. Well, there’s a secret sauce to that - the culture code.
When you think of social events for work, you could be thinking of a team-building event, a meal out or maybe even an office party. But why are social events so important? After all, you come to work, don't you? Not have a good time?
At the heart of Lancashire sits the Ribble Valley, known for its scenic views and adventurous outdoor activities. Within the Ribble Valley’s countryside, you’ll find plenty of picturesque villages such as Hurst Green and Whalley along with plenty of famous hospitality.
Like a lot of companies, we’ve been working from home during the pandemic. Even though the world came to a halt, here at Digital 22 we kept on working. This meant we carried on recruiting and expanding our team, all with the aim of supporting our clients.
Being part of a growing agency, one huge focus and a core value of ours is being hungry to learn, and to share those learnings. It’s important to each and every one of us and we’re constantly sharing resources and ideas with the team.
Just imagine walking into an office every day without anything in place to support the vision of the business, shape the culture and reflect what the company is all about. It's actually more common than you think which is why we see a lot of people failing to progress in their current roles and probably don’t even enjoy work.
As we continue to grow at Digital 22, so does our team. Enter our five new additions. They’re joining us here (some more recent than others, I’ll admit) because they share our ethos, excitement and passion for inbound.
As I type, it's breakfast time on a Wednesday. This is one of the days of the week that my son and wife are at home, both having a day off from nursery and work. It's 8.30am and working conditions aren't exactly ideal.
The ins and outs of an inbound marketing agency are unique. Even if you’ve been at a traditional marketing company, there are all kinds of different roles at an inbound agency, ones that you might have never heard of. To give you an idea about these roles and what it’s like to work in an inbound marketing team, here’s a quick insight into a typical day at our office.
I live my life in a spreadsheet. Exporting data from Google Analytics and HubSpot into a Google Sheets document, ready to include lots of conditional formatting and formulas is my typical day. (As well as beating everyone at pool and FIFA, but I’m not here to brag).
Trust me, I know how you feel. You’re probably sat in front of your laptop realising you’ve found the perfect job at an agency, but you’ve no idea of what’s involved. It’s easy to think the worst right away and talk yourself out of it, but I’m here to stop that from happening by shutting down 10 common myths of working at an inbound marketing agency.
From writing emails to creating GIFs and learning about RPA, my role as an Inbound Marketer at Digital 22 has so many different aspects that every day is different. But what doesn’t change on a daily basis is that I use HubSpot for most parts of my role and maintain the close relationships with our Strategists who manage the clients I work on.
Digital 22’s inbound strategists are hard-working, driven and passionate about inbound - or so I tell myself. It’s our job to create strategies for clients to help them reach their goals. Let me break down what a normal day is like as an inbound strategist so you can see if it’s a role you’d be interested in.
So, I'm sat next to Aleks working on some video project or other, when Rikki comes over and says, "I'm struggling to make this public speaking course on Thursday and I've cancelled twice already. Do you fancy it? It'll be good prep' for your LOVE INBOUND talk."
It doesn’t seem two minutes since I started at Digital 22, but since then, we just haven’t stopped growing. The team is getting bigger each month and every single one of us is contributing to the amazing results we deliver for our clients.
Writing blogs and download pieces, attending campaign meetings or even beating the rest of the office at FIFA (don’t let anyone tell you otherwise), my typical day as a Content Marketer at Digital 22 is always different. What is a common theme, though, is that I’m part of a close-knit team that produces amazing content for a range of clients every day.
Digital 22 was founded to create an enjoyable place to work. That's reflected in the fact our mission statement is "To Help our Clients and Each Other grow." One of the things that we all enjoy about work is, of course, doing inbound marketing but the other main thing is who you work with.
Whether it's your first day as an eager inbound marketer or you're a rugged veteran, there's always plenty of room for learning and growing in your role. Although, that's mainly the case when you're at the right digital agency that emphasises learning time so that you can grow in your role and learn things you probably never thought you would.
After a hectic few months, Digital 22 is pleased to finally show off our brand new office. The purpose-built space, still in the renovated Holmes Mill in Clitheroe, is a game-changer when it comes to creating a fun, productive and enjoyable place to work.
So, you've been searching tirelessly for the perfect inbound marketing role and then, hours later, you see the exact job title you’ve been looking for. The excitement builds up when the location, job and company sound perfect and then all of a sudden, you see they've asked for 'previous inbound marketing experience'.
It can be a little bit of a shock to the system when moving from an outbound to an inbound marketing agency. Hearing that the way you’re used to doing things is outdated and ineffective isn’t easy and adopting a new methodology can take some time. If you’ve always worked at outbound agencies and you’re considering making the switch, then here’s what you need to know.
Before you can market clients, you need to be able to market yourself. If you want to explore a career in marketing, then you need to make yourself as attractive as possible to potential employers when applying. It all starts with your CV. Here are a few tips on putting together the perfect CV for an inbound marketing role.
The Employee Value Proposition (EVP) is a set of values and benefits that are offered to our staff in return for the hard work they do. Delivering on the EVP reduces staff turnover and makes Digital 22 an attractive place to work. Here’s why we made an EVP and what it means for the team and us.
In order for digital agencies to be as efficient and successful as possible, they need the different departments and roles to be firing on all cylinders. There are many teams in a digital agency, each with its own important role to play in pulling their own weight to get things over the line.
SEO specialists are required to have a lot of diverse skills in order to be able to keep up with their job role and the industry shift as a whole. To be successful within the role, the right candidate must obtain a certain set of essential skills.
Digital 22, an inbound marketing agency, has increased turnover by 100% in each of its seven years in business. In 2018, the company has recruited 20 additional people to work at their office in Clitheroe. The company plans to recruit 35-40 people in 2019 in order to best serve their clients across the UK, Europe and the USA.
Thinking of starting a career at an inbound marketing agency or looking to make the swap from an in-house role? Here are eight key traits that you’ll need to have to be successful. From problem-solving to being a great storyteller, these are the top skills agencies are looking for when they’re on the hunt for new talent.
The rapid growth here at Digital 22 shows no signs of slowing down as we are thrilled to welcome six new members to the team. Continue reading to find out more about Will, Kayla, Tiffany, Dan, Chelsea and Raza and see how they’re going to use their skills to provide outstanding results for all of our clients.
Digital 22 is thrilled to welcome four new members to the team as we continue to expand and grow. Read on to find out a little bit about Louise, Natalie, David and Jacob and how they will help provide outstanding results for our clients.
There's so much involved in being an Inbound Marketing Specialist that it's often difficult to keep up with exactly what gets done on a day-to-day basis. One second you could be monitoring social media accounts and the next, you could be building workflow emails or revamping Landing Pages. As busy as their days, weeks and months are, we finally have an answer to the question: What does an Inbound Marketing Specialist do?
As part of Digital 22’s continued growth, we’ve now expanded our writing team - the creative minds behind the content creation for all of our existing and future clients. We’d like to introduce you to Pen Pod, find out more about them and what they bring to the team.