Blog

The latest news from Digital 22 and online marketing tips

22
May

More amazing illustrations for our website

We are updating our website with some new services (link building, SEO constancy  SEO audit, ecommerce SEO, on page SEO and PPC audit) and to finish it off in style we have had more amazing illustrations from Ian Dutton Designs, check them out below and let us know what you think of our unique branding style!        

15
May

Intermediate SEO: What is duplicate content and how can it be solved?

What is duplicate content? Duplicate content is not a complex subject as some would have you believe, it is simply defined by me as two (or more) pieces of the same content which appear on different pages on the Internet. In terms of internal duplicate content there are many reasons this can happen such as:   Products in multiple categories on an eCommerce website Printer friendly or other format web pages Technical website issues such as URL parameters or session IDs   Why does this matter? Duplicate content can confuse search engines in several ways; They don't know which version of the content to show in the search results They ...

19
Apr

Brand new web design for The Riot Club

Check at our new webdesign for The Riot Club at http://www.theriotclub.com/

17
Apr

SEO Basics: What keywords to target on a page?

Today I was searching for running shoes in preparation for the Great North Run I am attempting later this year (sorry for the blatant ask for support but it’s all for charity http://www.justgiving.com/rikki-lear) and I came across a great website doing one of my greatest SEO pet peeves. The “all targeting home page title tag”; Running Shoes | Running Clothing | Running Gear | Running Spikes | New Balance Running | Asics Running | Brooks Running ... When I see a title tag such as this I think two things; Great! They ...

08
Nov

Digital 22 to work with Brickhunter

Brickhunter is the UK's most innovative online and over the phone supplier of bricks and associated products. They despatch thousands of competitively priced bricks every week to tradesmen, handymen and DIY enthusiasts all over the UK. Digital 22 will now be working with Brickhunter on SEO, PPC and website consultancy.

20
Sep

Digital 22 win international online marketing account with Shoes For Crews

Digital 22 are delighted that they will be working with international non-slip shoe giant Shoes For Crews. Shoes For Crews have been a leader in the market for over 25 years supplying companies such as Burger King, Nestle and Domino's Pizza, now Digital 22 will be working with them with both SEO and PPC for Europe including the UK, France and Germany.

17
Aug

New branding for Digital 22

Digital 22 are delighted with their new branding from leading illustrator Ian Dutton (http://www.ianduttondesigns.com/). The new designs can be seen across our website (http://www.digital22.com/). We hope the new company 'mascot' will provide a friendly welcome each time you visit the site!

13
Jul

Niteowl Europe Website Launched

After working with Niteowl Europe, Digital 22 are pleased to announce we have launched their new website! The website project started out as an ecommerce solution (early screen shot below) to sell the drinks direct to their target market such as bars, clubs and event management companies. After a change in business strategy the website needed to adapt. Niteowl Europe would now be focusing on running the events themselves (so no longer selling direct (in the UK)). With this in mind they wanted a very ...

06
Jul

Infographic for Bertie hits visual.ly home page

As big advocates in content marketing for SEO we were very pleased when the infogaphic we produced for Bertie when straight onto the home page of visual.ly (the biggest authority on data visualisations on the web) as you can see in the screenshot to the right. Needless to say this is a great link for Bertie to have attracted but it is also a seal of approval for the content marketing work we do!                             Check out the full infographic at: http://www.bertie.co.uk/blog/?p=132

15
May

Fifty Fifty Store Launch New Website With Digital 22

We are very excited to announce that Fifty Fifty Store has just launched a new website we created for them. Over the last 15 years Fifty Fifty Store have built a reputation for being one of the most recognised names in streetwear and skateboard retail. Following their simplistic, black and white, branding the site we have created for them has brought an extra focus on eCommerce trading as well as integrating a modern blog. Checkout some screenshots below:   The Homepage   The Blog

11
May

5 Star Approved With The North East England Service Provider Register

Digital 22 Ltd are proud to announce we have been listed with the North East England Service Provider Register as an approved online marketing supplier. This is a true mark of quality as only companies with high standards of work, as approved by customers, are listed on the register which is used by Business Link to recommend suppliers.

11
Apr

How SEO can grow any business

From speaking to people in my day to day job the perception of search engine optimisation (SEO) is that it is only for the big players – companies with huge ecommerce website – well that isn't true, SEO can help any business grow. Most companies have now accepted that they need an online presence in some form, the benefits are obvious to all, but does just having a website really do anything for you? It’s kind of like have a shop down a back alley with ...

20
Jan

SEO in 2012: 4 Key Areas Of Focus

2011 was a pivotal year for SEO, so much happened which has changed the way we think about SEO. The most important message I took from 2011 was to be proactive, if you are shying away from issues or chasing the algorithm you will never get ahead of your competition or worse, you could get hit by a Panda size update! With that in mind here at 4 key areas where you can keep ahead in 2012:   Content If you read any SEO ...